A crystal-studded chandelier in the shape of a Gibson Les Paul guitar hangs from the ceiling. Jeans once worn by Elvis Presley share wall space with Johnny Cash's embroidered shirt, not far from John Lennon's cap and a guitar previously strummed by Bob Dylan. Showcased near an upstairs bar are Elton John's rhinestone sunglasses, Gwen Stefani's feathery Grammy garb and tuxedo trousers worn by Madonna in one of her outré performances.
Those are but a few of the offbeat treasures on hand at the Hard Rock Café, which opened the first weekend in April in the heart of Old Town. Founded in London in 1971 by Isaac Tigrett and Peter Morton, the chain set up shop in Prague in the V.J. Rott building, a UNESCO World Heritage site on Malé náměstí. The three-story, 1,900-square-meter restaurant features three floors, two bars and, of course, an adjacent gift shop selling T-shirts, coffee mugs and shot glasses adorned with the ubiquitous Hard Rock logo in an assortment of sizes and colors.
Though business has reportedly been steady in the first weeks of operation, Hard Rock officials are promising a more rollicking kickoff with a grand opening bash April 29. While they have declined to confirm performance rumors ranging from an iconic '80s hair metal band to more contemporary pop stars, they say the event, as well as the restaurant's future in Prague, will not disappoint.
"Demographically, I think we appeal a little bit to everyone," says the restaurant's designer David Holle. "Music ties everything together in some way, and nearly everyone can relate something in their lives back to music. We're a bit of a quirky rock 'n' roll museum - where else besides the Hard Rock can you get that experience?"
The restaurant was initially scheduled to open in September 2008. But the opening was repeatedly postponed, reportedly by city building requirements for historic structures that delayed construction work.
Although he would not confirm these rumors and declined to comment on overall construction costs, Holle says his team took painstaking care to preserve as much of the interior as possible, and to use local materials in the renovation.
In the meantime, online forums have been abuzz with grumblings about everything from the restaurant's prices to its takeover of a historic building, along with its general proximity to Old Town Square. But Hard Rock officials say they are certain the restaurant's appeal will extend beyond that of international tourists, including menu revisions made to suit local tastes.
"What you see in Rome and London, you'll definitely see here," says Calum MacPherson, regional vice president of European operations. "I absolutely love Czech goulash, and I'd love to see that incorporated onto the menu."
The 'little secret'
Locals and expats alike have been saddened by the recent loss of Koliba Restaurant, based in Roztoky, a village 6 kilometers northwest of Prague, which was destroyed by fire March 29. Situated near a series of popular trails, the restaurant had long been a favorite of hikers and cyclists, and was especially popular in the winter for its roaring fireplace, and its tree-canopied garden in summer.
Though an investigation into the cause of the fire is still pending, for many of Koliba's most ardent patrons, it doesn't really matter. Already, heartfelt photo tributes to the restaurant have appeared on local blogs as well as on the popular social networking site Facebook.
"Koliba was the kind of place we always enjoyed taking visitors to," American expat journalist Grant Podelco wrote on his local culture blog Gusto (gusto-blog.blogspot.com). "It felt like a secret, a slice of Prague that not everyone had a chance to enjoy - good food, including fish and meats grilled on an outdoor fire, and great beer in a bucolic setting."
Changes around town
Opening April 25 at Týn Square near Ungelt in Old Town is the Indian Jewel restaurant, owned by Savic Hotel Sanjeev Wadehra. The diverse menu promises spicy curries, tandoori specials and other Indian delicacies.
Venerable Žižkov nightspot Bukowski's Cocktail Bar is feeling the pinch of the economic crisis and has opted to go "recession chic" for the occasion by lowering its beer prices to a mere 7 Kč, or the average price of a Czech beer in 1992, every Sunday. Owner Glen Emery notes, "The bar will be full, but my beer barrels and bank account empty. That's what you call real socialism."
Just in time for its 15th anniversary, Jáma Restaurant and Sports Bar reopened at the start of April after a 17-day renovation which includes a brand-new floor.
The popular Web site Expatbread.com, where expats are able to order food products from abroad, has been re-branded as FoodUmiss.com. Co-founder Dominic Williams promises an expanded range of products, and plans to introduce weekend deliveries as part of the re-branding.